Project Overview
This project came across my desk to design pages for PetArmor. The ask was to deliver a new applicator, text messaging, and compare & save landing pages for the PetArmor website. Our main goal was always to drive sales, so I needed to make headlines for sales large and prominent.
My Role
I led the UI/UX design, visual design, and interaction design on all of these projects.
I collaborated with a Digital Marketing Director, Category Marketing Team, Sales Team, Regulatory and Legal Teams, and a copywriter.
I collaborated with a Digital Marketing Director, Category Marketing Team, Sales Team, Regulatory and Legal Teams, and a copywriter.
Design Process
Sketches & Wireframes
Final Design
