Project Overview
Working with the Amazon team, we decided to expand our current PetArmor brand store to showcase the complete portfolio of products; further the cost savings/comparison messaging, and utilize some of the new mobile design features now included in our subscription. This straightforward website helped the pet parent subscribe to our product, educated them on the cost savings, and directed them to where to buy the product in one click.
My Role
I led the UI/UX design, visual design, implementation, and interaction design on all of these projects.
I collaborated with a Digital Marketing Director, Category Marketing Team, Sales Team, Regulatory and Legal Teams.
I collaborated with a Digital Marketing Director, Category Marketing Team, Sales Team, Regulatory and Legal Teams.
Design Process
Sketches
Final Design
